When the world’s largest automaker speaks, the industry follows.
With the Philippine International Motor Show’s return this September 15 to 18, 2022, Toyota Motor Philippines will take advantage of the new era in mobility to showcase an exciting lineup. In line with the 8th PIMS theme of Mobility + Humanity: Innovating for a Common Good, Toyota’s display highlights its own core message – Move Your World.
The homegrown theme comes at a time when the brand is at a crossroads as it continues to provide vehicles that not only echo its core strengths of reliability, performance, and safety but also promote a new range of electrified models that heed the needs of the times.
Through its display, Toyota gives you the power and freedom to move. Whether it’s a new destination, your next stage of life, or a greater ambition, moving forward, moving up, or moving fast, a Toyota model suits your needs.
Toyota’s range of electrified vehicles will headline the display. As the country’s leader in electrified mobility, Toyota has spearheaded the drive to a sustainable future by giving customers practical and realistic ways to shift to the new age of mobility through a wide range of Hybrid Electric Vehicle (HEV) options.
It is worth noting that a vast majority of electrified vehicles in the market today are Toyota HEVs. Even its luxury brand, Lexus, has introduced a hybrid variant for each model available in the country. And right now, these cars and their owners are making a difference by contributing to the global goal of carbon neutrality.
Visitors to PIMS can experience these HEV offerings from Toyota first-hand through test drives available during the weekend. TMP’s goal is to let the public experience the powerful and environment-friendly drive of Toyota hybrids while helping them realize the real-world practicality of owning one.
Aside from the electrified vehicle display, Toyota will also showcase fun and thrill with performance cars from Toyota Gazoo Racing, including the recently launched GR86.
There will also be demonstrations of the applications of Toyota Mobility Solutions products and services that are concrete examples of how Toyota is pushing its Mobility For All vision. These include solutions like vehicle leasing, car connectivity, fleet management, and other forms of Connected, Automated, Shared, and Electrified (CASE) mobility.
Toyota believes the car ownership experience is all about the journey. That is why it is committed to filling each moment of moving together with thrill and joy through its wide selection of cars that are fun to drive and innovations that make our human experience more meaningful.
The Toyota display at the 8th PIMS encapsulates the brand’s view of MOBILITY + HUMANITY. The man and machine interaction for Toyota does not simply mean a drive from point A to B. Toyota is keen to showcase how it evolves along with our way of life, how it helps create experiences, and how it builds and uplifts communities.
Toyota exists not only to build vehicles that move people; it exists to move your world.